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Damac launches Paramount-branded tower

Dubai: Damac Properties has announced its latest hospitality project in collaboration with Paramount Hotels & Resorts.

The company has launched ‘Paramount Residences at the Paramount Tower Hotel & Residences’, an 826 key luxury hotel and hotel residences tower on Sheikh Zayed Road.

The 64-storey project will offer a sky lobby with views across the Burj area, a private Paramount Pictures screening room, a rooftop infinity swimming pool overlooking the Downtown area with a terrace and a fitness and wellness centre with a state-of-the-art spa.

Construction work on the tower is already underway, with completion scheduled for the third quarter of 2019. Prices for the hotel residences, which will be located on the 36th to the 64th floors, will start from Dh1,800 per square foot.

“As the number of tourists to Dubai continues to outpace most of the world, there is a huge demand for quality, stylish and luxury living experiences, both with hotels and the high-end hotel apartments sectors,” said Ziad El Chaar, managing director, Damac Properties.

“Paramount Tower Hotel & Residences will bring to life the Hollywood glamour and California cool lifestyle synonymous with Paramount Pictures in an environment which is stylish and aspirational.”

Damac Properties has a number of projects under construction with Paramount Hotels & Resorts across the Middle East, including a four-tower project in the Burj Area, which is due to open in the last quarter of 2016; another tower in Riyadh, Saudi Arabia; and Paramount Hotel Dubai Jumeirah Waterfront in Maritime City and serviced villas within the company’s Akoya golf community.

“This sleek new addition to our portfolio will be the hotspot of this buzzing metropolis,” said Paramount Hotels & Resorts CEO Thomas Van Vliet. “This will be our boutique signature that reflects the infectious energy of Dubai.”

The selection of hotel rooms and suites are uniquely designed with reflections of the renowned Paramount Pictures brand throughout. Each fully furnished unit will have access to a film library of over 3,000 titles and offers a tasteful décor and luxurious fittings to create a truly individual living environment.

Units are available in one, two and three bedroom options, in addition to two exclusive penthouses.

The project also includes entertainment and dining options on the podium levels, with two contemporary and timeless restaurants, an intimate cinema modeled after the professional screening rooms of Paramount Pictures, luxury shops, art galleries and an all-day kid’s studio club.

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